Romance author web design services to help get your books in more hands
Build your author brand and grow your business with stunning web design, branding, and technical mastery
You're brilliant at writing romance. I'm brilliant at the tech that sells it.
You create stories that have readers frantically turning pages at 2 AM. You know exactly how to build tension, craft the perfect meet-cute, and write chemistry that jumps off the page.
But making your website convert visitors into buyers? Setting up systems that actually sell books? That’s where my expertise comes in.
I’ve mastered the art of romance author websites because I AM a romance author. Ten years in the trenches means I know every trick, every platform, every strategy that actually works.
Let’s create something swoon-worthy together.
How our love story begins:
I know exactly what your author brand needs to thrive
1. Schedule your Meet Cute Call
2. Get your custom strategy
I’ll send you a precise roadmap tailored to your author brand
3. Watch the magic happen
I handle the technical mastery while you focus on your next bestseller
Romance Author Website & Brand Packages
Expertly crafted for maximum impact and reader connection
The "There's Only One Bed"
Author Foundation
One website. One chance to make readers fall completely in love with your brand. I know exactly how to create that instant connection between you and your readers—the kind that turns casual browsers into devoted fans.
What I’ll create for you:
- 5-page custom website (WordPress, Wix or Squarespace)
- Up to 10 books showcased with conversion-focused design
- Strategic homepage that hooks readers instantly
- About page that builds authentic connection
- Book pages optimized for sales
- Newsletter capture that actually converts
- Mobile-responsive design that looks flawless everywhere
- 30 days of expert support to ensure your success
Perfect for: Authors with 1-10 books who are ready to command attention and build their empire
Investment starts at $2,195 (split into up to 4 payments)
$25 per book past the first 10
Want to discuss your project first?
The "Slow Burn"
Professional Package
You’ve been building steadily. Now I’ll give you the sophisticated online presence that matches your ambitions. This is where strategy meets passion—creating the slow-burn attraction that keeps readers coming back for everything you write.
My strategic approach includes:
- Full custom website with advanced conversion features
- Up to 20 books/series showcased for maximum impact
- Reader magnet systems that build your list on autopilot
- Newsletter optimization using proven psychology
- Blog setup that positions you as the expert
- SEO mastery to dominate search results
- Social proof integration that builds trust
- 60 days of guidance to maximize your results
Perfect for: Mid-list authors ready to dominate their niche and scale their business.
Investment starts at $3,495 (split into up to 4 payments)
$25 per additional books over 20
Want to discuss your project first?
The "Enemies-to-Lovers"
Website & Store Combo
Your website and store might seem like opposing forces, but I know how to make them work in perfect harmony. This is where my expertise shines—creating ecosystems that don’t just look beautiful, they dominate the market.
Watch what happens when you stop giving Amazon 30% and start building real relationships with readers who crave everything you write.
The complete system includes:
- Everything from The Slow Burn package
- Masterful ecommerce store setup (Shopify, WooCommerce, or Payhip)
- Up to 10 products strategically positioned to sell
- Payment systems that maximize conversions
- Abandoned cart sequences that recover lost sales
- Upsell strategies that increase order values by 30%+
- Product pages that tap into buyer psychology
- 3 months of optimization and refinement
Perfect for: Authors ready to take control of their income and build direct reader relationships that last.
Investment starts at $4,495 (split into 4-6 payments)
$25 per additional product over 10
Want to discuss your project first?
The "Happily Ever After"
Complete Ecosystem
This is what author empire looks like. Complete technical mastery meets romantic brand perfection. I’ll build you the kind of comprehensive system that million-dollar authors use—because that’s where you’re headed.
The ultimate author ecosystem:
- Everything from Enemies to Lovers package
- Complete brand identity that commands premium prices
- Email automation that sells while you sleep
- Sales funnels engineered for maximum conversion
- 6 months of strategic optimization
- Quarterly strategy sessions with me personally
- Priority access to my expertise
- The VIP treatment you deserve
Perfect for: Established authors earning $50k+ who want world-class systems without the learning curve.
Investment starts at $6,495 (split into up to 4 payments)
Want to discuss your project first?
Standalone Services
Precision solutions for specific needs
The "Love at First Site"
Branding Package
First impressions are everything. I’ll create the instant attraction between your brand and ideal readers—the kind of magnetic pull that makes them choose you over everyone else on the shelf.
My branding mastery delivers:
- Primary & secondary logos that capture your essence
- Color psychology that triggers the right emotions
- Typography that matches your heat level
- Brand voice guide that ensures consistency
- Visual mood board for perfect cohesion
Investment starts at $1,195 (split into 2 or more payments)
Want to discuss your project first?
The "Marriage of Convenience"
Ecommerce Store Only
You have the website. Now let’s add the profit center. I know exactly how to build stores that convert browsers into buyers—turning that marriage of convenience into a passionate love affair with direct sales.
Strategic store setup includes:
- Expert ecommerce configuration (Shopify, WooCommerce, or Payhip)
- Up to 10 products positioned for maximum appeal
- Payment processing optimized for trust
- Shipping systems that delight customers
- Automation that runs itself
- 30 days of conversion optimization
Investment starts at $2,795 (split into up to 4 payments)
Want to discuss your project first?
Website 911
Emergency Fixes
When you need an expert to save the day
Your website is broken. Your launch is tomorrow. Don’t panic—I’ve handled hundreds of these situations. Choose your rescue level:
“Quick Fix” – $350
- 1-2 critical issues resolved
- 48-hour expert turnaround
- Precision technical fixes
“The Glow Up” – $750
- Up to 5 issues transformed
- Mobile optimization mastery
- Speed improvements that matter
- Strategic design tweaks
- One week to perfection
“The Rescue Romance” – $1,250
- Complete site rehabilitation
- Every issue addressed
- Full optimization treatment
- Design updates that convert
- 2-week intensive transformation
- 30 days of protection
I work with WordPress, Wix, Squarespace, Shopify, WooCommerce, and Payhip. Technical expertise only—full redesigns require a package.
Want to discuss your project first?
The "Plot Twist"
VIP Intensive Day
Sometimes you need transformation, not gradual improvement. Book my complete focus for a day and watch me transform your biggest challenge into your greatest asset.
Choose your transformation:
- Complete website audit + strategic optimization
- Ecommerce store built in a day
- Website refresh that changes everything
- Book launch technical perfection
- "Fix everything" complete overhaul
My VIP process:
- Strategic planning session
- 6 hours of focused expertise
- Real-time transformation updates
- Complete review and training
- 2 weeks of follow-up mastery
Investment starts at $1,750 (split into up to 4 payments)
Want to discuss your project first?
We support you long after launch
The Reader Experience
Your words deserve presentation that matches their power. I create formatting that keeps readers immersed from first page to last—the technical perfection that separates professionals from amateurs.
Basic Formatting
$ 0
/per format
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Clean, professional excellence
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Perfect chapter structure
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Industry-standard specifications
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Ebook, paperback, or hardback
Premium Formatting
POPULAR
$ 0
/1st format
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$40/additional format
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Custom chapter headers that captivate
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Decorative scene breaks that enhance mood
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Typography that elevates the reading experience
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Design elements that create atmosphere
Special Edition Formatting
$ 0
-
Collector-worthy presentation
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Custom imagery throughout
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Unique design elements
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The ultimate reader experience
Bundle Mastery: 3 formats for $120 (basic) or $180 (premium)
The Sequel Support
All maintenance plans include WordPress Hosting (Hosting only available annually)
Maintaining your website shouldn’t be another headache. Keep your website running smoothly and securely with our hosting plans designed specifically for authors. When we’re taking care of your site, you can trust it’s always protected, updated, and performing at its best.
Hosting
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WordPress Hosting through Pressable
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Jetpack Complete License
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Daily Backups & Malware Scanning
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Seamless Updates
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Domain Email
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Domain Authentication
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One (1) Hour of Content Updates per Month
$249.99 Annually
Website and/or Store Maintenance
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Everything in Hosting
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Content Updates
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Unlimited Integration Setup
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Klaviyo Setup & Management
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Page Additions
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Branding Updates
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Product Management
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Inventory Management
Monthly
Annually
What Our Customers are Saying
TL Smith
“Stacey at Swooworthy designs has been amazing with helping me for my online shop and getting my website in order and constant updates. Something I love the most is her quick replies, she’s always fast and efficient. I look forward to my continued work with her”
Ashley Munoz
Stacey and her team were wonderful to work with. From clarifying exactly what we were looking for on our website to sending us actionable steps of what would come next, she walked us through the whole thing until we were comfortable taking it over. She was prompt in replying to me, even during the busy holiday season. She also followed through on all of her agreed-upon timetables and then offered a follow-up Zoom call to ensure we were completely ready to take over. In addition, her team was able to match my branding that I had worked so diligently on throughout the year, and that was a really big reason I was hesitant to reach out and have someone help set up a Shopify account sooner. She nailed every single expectation I had and then some.
Nikki Ash
"I cannot sing Stacey’s praises enough! I was having a lot of issues with my website and host and she helped make the transition to her hosting my website and changing my domain over so easy. She’s made several updates to my website and she’s so professional and knowledgeable and just such a pleasure to work with. If you’re looking to have your website done or need updates done to your website, I would highly recommend her."
Erika Kelly
"I’ve put off opening my own store for so long because I found the process so daunting, but then, I found Stacey—and boy, am I glad I did. She is so knowledgeable, trustworthy, and endlessly patient with a tech-allergic person like me. I love my shop, and I’m so grateful for all the caring, hard work she put into it!"
Reese Rivers
"Swoonworthy Designs was fantastic to work with. They created my shop with no issues at all quite quickly and it's so beautiful! They are my go to choice for any and all help."
NE Henderson
"Stacey was excellent to work with. She built everything I wanted and the way I wanted it."
The Appendix (Our FAQ section)
What platforms do you design on?
We build websites on WordPress, Wix, and Squarespace, or Shopify, Payhip, and FourthWall (if you want a store set up for your books.)
Do I need to have a domain set up before I work with you?
No. If you don’t have a domain set up yet, we can discuss that during your Meet Cute Call and help you get it set up.
What makes you different from other author web design services?
We build sites for romance authors.
I’ve been a romance author for 10+ years and building author websites just as long. I know what romance readers expect when they land on an author site. I know what makes them click “buy” versus “maybe later” (which means never). And I’ve built enough sites to know what actually converts versus what just looks pretty.
You won’t find another designer who’s spent a decade in both worlds.
Will you disappear after launch?
Do you offer payment plans?
Yes. We offer payment plans starting at 2 installments. We can discuss your options based on your project during our Meet Cute Call.
When can we start?
What if I don't write romance?
You belong at your keyboard, not troubleshooting tech issues. We handle the website and shop side of your author business. You focus on writing the stories only you can tell.
Ready to get started?