
Well, we made it. 2025 is almost over, and honestly? What a year it’s been. I’m sitting here with my coffee, looking

Well, we made it. 2025 is almost over, and honestly? What a year it’s been. I’m sitting here with my coffee, looking

Can we talk about something that’s been on my mind lately? I’m watching Instagram change its algorithm every other Tuesday like it’s

Let’s talk about something that might make your accountant very happy: keeping more of your book money. I know, I know. You

It’s go time. You’ve optimized your store. You’ve created exclusive offerings. You’ve written your email sequence. Now you need to actually execute

You have 11 days until Black Friday. If you’ve been reading the blog posts for the past two weeks, you know your

Here’s something that might surprise you: 23% of authors selling direct don’t even use a Black Friday email sequence. According to the

You built your store. You’re driving traffic to it. But only 1 out of every 100 visitors actually buys something. If that
When MJ Penn first reached out to us, her author website was doing the digital equivalent of hiding behind a bookshelf. Her

Let’s play a fun game called “Why Can’t Anyone Find My Books?” You Google your author name. Your Amazon page shows up

Real talk: That DIY author website you cobbled together at 2 AM between drafting chapters? We see you. We’ve been you. We

Okay, we need to talk about the glittery, wing-having, shadow-daddies who have taken over romancelandia. Romantasy is eating everything. Your BookTok FYP?

Okay, let’s address the book boyfriend-sized elephant in the room. You’ve been thinking about romance author merchandise for months. Maybe you’ve got