10 Signs You Need a Romance Author Website Audit
Is your website working for you — or against you?
Be honest: when was the last time you took a hard look at your site?
Not a casual scroll. Not swapping your header image or tweaking a blurb.
A ruthless, no-bullshit check to see if your site is helping you sell books…
Or quietly pushing readers away.
If you’re trying to grow as a romance author, your website is either building your brand — or sabotaging it. There’s no middle ground.
Here are 10 signs it’s time for a romance author website audit.
Spot more than two? You’re overdue.
🔗 Want to check your site in 15 minutes?
Download the free Romance Author Website Audit Checklist — it shows you exactly where your site is failing you.
1. Your Latest Book Isn’t on Your Homepage
Your homepage should scream, “This is my newest release — read it.”
If readers have to dig to find it, they won’t.
2. You Haven’t Updated It Since Your Last Launch
If your site still features your last book from six months ago, it looks abandoned.
No updates = no momentum.
3. It’s a Mess on Mobile
Most readers are on their phones.
If your site scrolls weird, breaks, or looks cluttered? They bounce.
Use Google’s Mobile-Friendly Test to check.
4. Your Newsletter Pop-Up Feels Like a Default Setting
“Subscribe to my newsletter” isn’t a pitch.
No incentive, no personality, no conversion. Ditch it or upgrade it.
5. Readers Can’t Tell What You Write in 5 Seconds
If your genre, vibe, and best entry point aren’t instantly clear, you’re losing readers.
They’re not here to guess. Make it obvious.
6. Your Branding Is All Over the Place
Mismatched fonts, shifting colors, logos that feel slapped on — this screams amateur.
Even if your books are 🔥, the site says otherwise.
7. It Loads Like Dial-Up in 1999
Slow sites hurt your rankings and your sales.
If your page speed sucks, Google punishes you and readers won’t wait.
8. Your Books Are Buried or Hard to Buy
If it takes more than two clicks to find a buy link, you’re losing money.
Your site should be a storefront, not a scavenger hunt.
9. Your Email List Is Invisible (or Nonexistent)
Your list is your safety net.
No clear opt-in, no juicy freebie? That’s future sales going up in smoke.
10. You Cringe When Someone Says, “I Checked Out Your Site”
That gut drop tells you everything.
If you’re not proud to send people there, why keep it live?
What To Do Next
If you checked off even a few of these? It’s time.
🔗 Download your free Romance Author Website Audit Checklist
It walks you through the exact spots where your site is falling short — fast.
Want an expert set of eyes on your site? Someone who knows the romance genre and web strategy?
Let’s have a Meet Cute. You talk, I listen, then I show you how to make your site do the damn work — while you write.
TL;DR
Your website should:
- Sell your books
- Build your brand
- Make you look like a pro
If it’s not doing all three?
We fix that.
🖤 Grab the free Website Audit Checklist
🖤 Find your weak spots fast
🖤 Start making your site work for you
Ready to turn your site into a reader magnet?
You know where to find me.